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Paid ads

Ads that book appointments. Not just clicks.

Meta and Google campaigns wired to a quote funnel, a booking calendar and instant follow-up — so every dollar you spend has a clear path to a booked job.

You own the ad accountNo markup on ad spendReal tracking
How we run ads

Built so ad money doesn't leak.

Most ad budgets don't fail at the ad. They fail after the click — slow replies, bad tracking and leads nobody calls back. We fix the whole path.

  • Your account, your data

    Ads run inside your own Meta business account. If you ever leave, your page, ad account and history leave with you.

  • Qualified leads, not form spam

    We send traffic to a short quote funnel — never a one-tap Meta lead form — so the people who reach you actually want the job.

  • Tracking that tells the truth

    Pixel, Conversions API and a verified domain, tested with real visits before a dollar is spent — so the numbers mean something.

  • Creative from your real jobs

    Three to four vertical video ads per campaign, built from your own footage and refreshed before they get stale.

  • Every lead answered in seconds

    Instant text replies, missed-call text-back and appointment reminders — so the leads you paid for actually turn into appointments.

  • Your money stays yours

    Ad spend goes straight from your card to Meta or Google. We never mark it up or hold it.

theremodelista.com/landing-page
Quote funnel built by Expandafy for The Re-Modelista's Meta ads
Live example

The Re-Modelista's ad funnel

A remodeling company in Sugar Land, Texas. Her Meta ads send homeowners to a short quote funnel we built and wired into her CRM.

  • Six quick questions: service, timeline, budget, property
  • Homeowners book an in-home or online consultation
  • Every lead lands in her CRM and alerts her instantly
  • Lead and booking events tracked back to Meta
How launch works

Set up right. Then let the data decide.

  1. Setup

    Accounts & tracking

    We connect your Meta business account, verify your domain and install tracking — then test it with real visits.

  2. Build

    Funnel & follow-up

    Your quote funnel, booking calendar and instant replies get built and tested end to end before launch.

  3. Launch

    3–4 creatives live

    Vertical video ads from your real work go live with the offer we agree on together.

  4. Weeks 1–2

    Learning phase

    The platform learns who books. After two weeks we review the numbers with you and decide: optimize, scale or change course.

$25–50/day

Our recommended starting ad budget — paid directly by you to Meta or Google, on your own card. You choose the number; we tell you honestly what it can do.

Pricing

Ads come in our Scale plan.

Ads only work when the website, Google profile, content and follow-up behind them are solid — so Scale includes all of it.

Scale

Everything + Ads + CRM

$1,497/month

+ $1,000 one-time setup · 12-month plan

  • Everything in Growth, plus:
  • Meta and/or Google ad management
  • Ad creative production & refresh
  • Quote funnel & booking calendar
  • Pixel, Conversions API & conversion tracking
  • Full CRM build
  • Missed-call text-back & instant lead replies
  • Appointment reminders & nurture
  • Website, Google profile & 20–30 social posts a month

Ad spend is paid directly to Meta or Google and is never included in our fees.

FAQ

Paid ads questions.

Talk it through with us — call or text (346) 597-4563.

How much should I spend on ads?+

We recommend starting at $25–50 a day. You pay Meta or Google directly with your own card, and you can adjust it anytime. We'll tell you honestly what your budget can and can't do in your market.

How soon will I see leads?+

Ads can start bringing in leads within days of launch, but the first two weeks are a learning phase while the platform figures out who books. After that we review the numbers with you and optimize. We don't promise a specific number of leads — anyone who does is guessing.

Meta or Google — which is better for me?+

Meta (Facebook & Instagram) is great for reaching homeowners and locals before they start searching. Google catches people who are already searching for your service. On your call we'll recommend where to start based on your business.

Why a quote funnel instead of a Facebook lead form?+

One-tap lead forms are easy to submit by accident and fill your phone with people who don't remember asking. A short funnel with a few real questions brings you fewer junk leads and better conversations.

Do I own my ad account?+

Yes. Everything is built inside your own Meta business account, and you stay the owner. If you ever leave, your page, ad account and data stay with you.

Do you run ads for restaurants?+

Yes — restaurant ads work a little differently. Instead of a quote funnel, we send people straight to your menu, ordering or directions. See Restaurant Solutions.